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The Heartlands Unfiltered Series

 

Stop looking for the "postcard" Singapore. Join us as we discover a pocket of the city where the grit is real and the stories are unscripted.

We’re capturing a side of the heartlands that doesn’t make it onto the travel brochures—from the high-contrast shadows of industrial blocks to the rhythmic chaos of a neighborhood market. This isn't about the skyline; it's about the textures, the leading lines, and the beautiful "boring" moments that most people walk right past.

 

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Jere Chong

Jere Chong

Jere's two decades spent crafting documentary photographs is truly remarkable.  His work spans a diverse range of clients, from global organizations like the UNHCR and Red Cross to local entities such as MINDEF and Sport Singapore, and even independent news outlets.

He consistently seeks opportunities to use his skills for good, volunteering on mission trips to Red Zones. Beyond his professional achievements, Jere is a dedicated mentor, supporting photographers at all stages of their careers. His enthusiasm for photography is infectious; he possesses a unique ability to capture the essence of every project. 

Now, as a Product Specialist, he's eager to share his extensive knowledge and help others succeed.

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